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Overview
A family workshop in the foothills of Bengal, turning sun-cured rattan into furniture that softens a room for a generation. We built their digital home to carry that same patience — letting the craft speak before the sale.
The Challenge
Craft India House had no way to tell their story online. Mass-produced furniture sites drowned out a workshop built on hand-woven cane, and buyers who cared about provenance could not find them through search.
The Solution
We designed a calm, tactile website that mirrors the workshop — warm imagery, unhurried layouts, and copy rooted in place and process. Technical SEO and on-page work help people searching for cane and rattan furniture discover a maker who still weaves by hand.
Results
01
A web presence that reflects the workshop’s craft and heritage
02
Clear storytelling around Bengal rattan and handmade furniture
03
Improved discoverability for cane furniture and local search
Gallery
Next Project
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